Data governance: A Pillar for using your DataData is now a key asset to reach a new level of competitiveness. In the Big Data era, it is one of the pillars to improve sales and…Feb 19, 2021Feb 19, 2021
Private panel : what issues for the tyre manufacturer?Whether private or independent, the distributor panel is an excellent tool to understand the market. All private panels have one thing in…Jan 15, 2021Jan 15, 2021
Panels, a marketing tool for manufacturers and distributorsA panel is an essential tool to understand the market in order to reflect the reality of the distributor’s sell-out market.Dec 30, 2020Dec 30, 2020
The Ultimate Guide to Competitive PricingProduct pricing is no easy feat. There must be a careful balance between the true value of the product without customers or end users…Dec 18, 2020Dec 18, 2020
Price monitoring tools: BI or Data Viz?Once your pricing data is collected and prepared, it is time for the analysis. But, when the volume of data is too large, a spreadsheet…Dec 11, 2020Dec 11, 2020
Competitive pricing analysis: the product / pricing data pairAssociated with incomplete product information, price data will quickly show its limits when you try to compare references from different…Dec 4, 20201Dec 4, 20201
3 Key Indicators to Analyze Price PositioningAs an analyst, you want to monitor and understand your market prices. The objective? Set the most appropriate price possible in a…Nov 20, 2020Nov 20, 2020
Give your pricing strategy a competitive edge !In a mature and highly competitive market, your pricing strategy is a powerful tool to increase sales volume and achieve sustainable…Nov 12, 2020Nov 12, 2020
