Lizeo Group – Medium

Lizeo Group

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Data governance: A Pillar for using your Data

Data is now a key asset to reach a new level of competitiveness. In the Big Data era, it is one of the pillars to improve sales and…

Feb 19, 2021

Data governance: A Pillar for using your Data

Feb 19, 2021

Use Case — Vehicle data and Tyre Fitments

Your challenges

Jan 29, 2021

Use Case — Vehicle data and Tyre Fitments

Jan 29, 2021

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Private panel : what issues for the tyre manufacturer?

Whether private or independent, the distributor panel is an excellent tool to understand the market. All private panels have one thing in…

Jan 15, 2021

Private panel : what issues for the tyre manufacturer?

Jan 15, 2021

Panels, a marketing tool for manufacturers and distributors

A panel is an essential tool to understand the market in order to reflect the reality of the distributor’s sell-out market.

Dec 30, 2020

Panels, a marketing tool for manufacturers and distributors

Dec 30, 2020

The Ultimate Guide to Competitive Pricing

Product pricing is no easy feat. There must be a careful balance between the true value of the product without customers or end users…

Dec 18, 2020

The Ultimate Guide to Competitive Pricing

Dec 18, 2020

Price monitoring tools: BI or Data Viz?

Once your pricing data is collected and prepared, it is time for the analysis. But, when the volume of data is too large, a spreadsheet…

Dec 11, 2020

Dec 11, 2020

Competitive pricing analysis: the product / pricing data pair

Associated with incomplete product information, price data will quickly show its limits when you try to compare references from different…

Dec 4, 2020

Competitive pricing analysis: the product / pricing data pair

Dec 4, 2020

3 Key Indicators to Analyze Price Positioning

As an analyst, you want to monitor and understand your market prices. The objective? Set the most appropriate price possible in a…

Nov 20, 2020

3 Key Indicators to Analyze Price Positioning

Nov 20, 2020

Give your pricing strategy a competitive edge !

In a mature and highly competitive market, your pricing strategy is a powerful tool to increase sales volume and achieve sustainable…

Nov 12, 2020

Give your pricing strategy a competitive edge !

Nov 12, 2020